Domain Buying Analysis: 1dex.com

1dex.com is a domain I found on a deleted domain list. Scanning these lists is a veeeery tedius and eyeball straining activity, but one that can oncover some potentially valuable domains.

While I'm not all that familiar with the websites & businesses that use the term "dex" - at first glance I thought the URL was just kind of catchy. Upon Googling the word, I soon discovered that the term "dex" is extremely widespread, and indeed could be a valuable find, so I registered it immediately.

The numeral "1" is a strike against it, but that doesn't mean a company wouldn't be willing to part with some cashola in order to acquire this domain. Why is that? Because the term "dex" has nearly 2.7 million entries in Google, it is used as a synonym for "index" - and the name of all sorts of things from Qwest & Verizon directories, to yellow pages, to data exchange companies, and much more.

Whenever you have this many big companies using the term, you know the URL has some value. Just how much value? Well that remains to be seen. This is probably one I'll have to sit on a while. As internet use & world population grows, there will be less and less places for big companies to go if they want a .com name. And 1dex.com has the following things going for it:

1- "dex" is an extremely popular word used by some BIG companies
2- 1dex is short and easy to remember
3- the number "1" indicates the top of the line, best in the pecking order, numero uno, best resource, etc.
4- the domain is a .com

But it's also one of those words where you could only get top value from a company actually planning to USE it. And I don't mean using it for SEO (Search Engine Optimization) type activity, but rather to actually base their company division, name, web operation, directory, etc - on the term "1dex". When and if that day comes, this URL could command some nice bucks. ¡Ojalá! (I hope in Spanish)